The programme

Combining sport and education to achieve the 5 As.

Sporteducate was a pioneering programme designed by Sported in partnership with Deutsche Bank to help disadvantaged young people gain specific educational outcomes through sport.


The programme was developed to provide 11-18 year olds, who were at a high risk of exclusion and/or becoming NEET (Not in Education, Employment or Training), with the extra-curricular support, skills and focus to stay in school and go on to further education, training and employment.


Both Sported and Deutsche Bank believe that sport has the power to inspire young people and nurture values such as ambition, trust and teamwork.


The programme combined playing sport with education as a way of reaching and engaging young people outside of traditional education routes. As part of the programme, 33 Sported Member clubs in London benefitted from funding, training and management support over a three-year period to run education and employability activities alongside their core sports offering.


By building on the positive and supportive environment found in community sport clubs, we aim to improve the following areas of young people’s lives; we call them the 5 As:

  1. Attitudes to learning
  2. Attendance at school, college, training or work
  3. Academic achievement
  4. Aspirations for the future
  5. Aptitude and employment




Please click here for a map of all 33 sporteducate clubs.


Sporteducate is a flagship partnership in Deutsche Bank’s Born to Be youth engagement programme, which aims to break the cycle of youth unemployment through early intervention. For more information, please click here.

The Toolkit

Download the Sport for Development Toolkit


Download the full Sporteducate Programme Evaluation Report


The life-changing impact on young people and volunteers alike.

How it worked

There were four key components to the sporteducate programme.