Working in partnership with Superdrug and P&G, the Rising Stars campaign awards a series of grants to groups across the UK, helping to fund much-needed equipment, venue hire, transport and more.
In addition to raising funds through in-store promotions, the campaign also seeks to champion the nation’s community Rising Stars.
Five young people were selected to come together to create a network of community Rising Stars to champion the benefits of sport and physical activity within their local area.
It is supported by events – and customer and staff engagement.
We welcomed Olympic BMX silver medallist Kye Whyte back to his home club in London in conjunction with Sported member, Burgess Sports, to spotlight the impact of helping grassroots sport and how it can be a force for good in communities.
