Mark B&W

Mark Woods


Mark’s witnessed numerous Olympics golds and world titles and the highs and lows of elite performance sport but also the power of the grassroots pathways and the impact it can make in local communities. 

A journalist and broadcaster for over two decades, he started out in media and community relations for the NFL before writing and talking took over, across stadiums, arenas and tracks. 

From presenting and commentating for the BBC and Sky Sports to contributing to The Guardian, The Sun and Daily Record among others, Mark has been fortunate enough to chronicle countless major events across every continent, in addition to authoring several books and hosting a basketball podcast. 

In tandem, he has been advising organisations on communications and messaging: from large FTSE 100 companies and tech start-ups to charities and local authorities. He previously headed marketing for Project Scotland, a volunteering charity, and was part of the communications team at Samaritans.  

But he also spent five years on the board of trustees of a community sports club in his adopted hometown of Edinburgh, getting personal experience of the challenges involved and opportunities available to make a transformational difference to people’s lives. 

His role at Sported is to effectively tell our story and the value of what we offer through our marketing, communications and advocacy.